P-ISSN 1534-973X
E-ISSN 2329-9762
Vol. 3, Issue 2, 1993January 01, 1993 CDT
Services Marketing: Review and Synthesis of Critical Distribution Problems
Services Marketing: Review and Synthesis of Critical Distribution Problems
A. BEN OUMLIL, C.P. RAO,
OUMLIL, A. B., & RAO, C. P. (1993). Services marketing: Review and synthesis of critical distribution problems. Marketing Management Journal, 3(2), 6–16. https://doi.org/10.63963/001c.150641