P-ISSN 1534-973X
E-ISSN 2329-9762
Vol. 4, Issue 1, 1994January 01, 1994 CDT
Agency Theory’s Answer to the Make or Buy Decision of Vertically Integrating the Sales Function
Agency Theory’s Answer to the Make or Buy Decision of Vertically Integrating the Sales Function
GREGORY B. TURNER,
TURNER, G. B. (1994). Agency theory’s answer to the make or buy decision of vertically integrating the sales function. Marketing Management Journal, 4(1), 26–34. https://doi.org/10.63963/001c.150649