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P-ISSN 1534-973X
E-ISSN 2329-9762
Research Article
Vol. 13, Issue 2, 2003January 01, 2003 CDT

An Analysis of Customer Perceptions: Factory Outlet Malls Versus Traditional Department Stores

R. STEPHEN PARKER, CHARLES PETTIJOHN, LINDA PETTIJOHN, JOHN KENT,
Copyright Logoccby-4.0 • https://doi.org/10.63963/001c.150828
Marketing Management Journal
PARKER, R. S., PETTIJOHN, C., PETTIJOHN, L., & KENT, J. (2003). An analysis of customer perceptions: Factory outlet malls versus traditional department stores. Marketing Management Journal, 13(2), 29–44. https:/​/​doi.org/​10.63963/​001c.150828
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