P-ISSN 1534-973X
E-ISSN 2329-9762
Vol. 14, Issue 2, 2004January 01, 2004 CDT
Information Search and Perceived Risk: Are There Differences for In-Home Versus In-Store Shoppers?
Information Search and Perceived Risk: Are There Differences for In-Home Versus In-Store Shoppers?
DEE ANNE LARSON, BRIAN ENGELLAND, RONALD TAYLOR,
LARSON, D. A., ENGELLAND, B., & TAYLOR, R. (2004). Information search and perceived risk: Are there differences for in-home versus in-store shoppers? Marketing Management Journal, 14(2), 36–42. https://doi.org/10.63963/001c.150856