P-ISSN 1534-973X
E-ISSN 2329-9762
Vol. 15, Issue 1, 2005January 01, 2005 CDT
Are Trusted Brands Important?
Are Trusted Brands Important?
SHARMILA C. CHATTERJEE, ARJUN CHAUDHURI,
CHATTERJEE, S. C., & CHAUDHURI, A. (2005). Are trusted brands important? Marketing Management Journal, 15(1), 1–16. https://doi.org/10.63963/001c.150869