P-ISSN 1534-973X
E-ISSN 2329-9762
Vol. 17, Issue 2, 2007January 01, 2007 CDT
Imagination in Marketing
Imagination in Marketing
SUNIL EREVELLES, VERONICA HORTON, NOBUYUKI FUKAWA,
EREVELLES, S., HORTON, V., & FUKAWA, N. (2007). Imagination in marketing. Marketing Management Journal, 17(2), 109–119. https://doi.org/10.63963/001c.150922