P-ISSN 1534-973X
E-ISSN 2329-9762
Vol. 17, Issue 2, 2007January 01, 2007 CDT
A Conceptual Framework of Influences on Fantasy Sports Consumption
A Conceptual Framework of Influences on Fantasy Sports Consumption
DONALD P. ROY, BENJAMIN D. GOSS,
ROY, D. P., & GOSS, B. D. (2007). A conceptual framework of influences on fantasy sports consumption. Marketing Management Journal, 17(2), 96–108. https://doi.org/10.63963/001c.150923