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P-ISSN 1534-973X
E-ISSN 2329-9762
Research Article
Vol. 18, Issue 1, 2008January 01, 2008 CDT

Perceived Image of India by U.S. Business Travelers

TSU-HONG YEN, GONZAGA DA GAMA, SUBHA RAJAMOHAN,
Copyright Logoccby-4.0 • https://doi.org/10.63963/001c.150941
Marketing Management Journal
YEN, T.-H., DA GAMA, G., & RAJAMOHAN, S. (2008). Perceived image of India by U.S. business travelers. Marketing Management Journal, 18(1), 121–131. https:/​/​doi.org/​10.63963/​001c.150941
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