P-ISSN 1534-973X
E-ISSN 2329-9762
Vol. 19, Issue 1, 2009January 01, 2009 CDT
A Typology of Coordination Strategies Employed by Business-To-Business Salespeople
A Typology of Coordination Strategies Employed by Business-To-Business Salespeople
MICHELLE D. STEWARD,
STEWARD, M. D. (2009). A typology of coordination strategies employed by business-to-business salespeople. Marketing Management Journal, 19(1), 37–45. https://doi.org/10.63963/001c.150971