P-ISSN 1534-973X
E-ISSN 2329-9762
Vol. 22, Issue 2, 2012January 01, 2012 CDT
Consumers’ Use of Blogs as Product Information Sources: From Need-For-Cognition Perspective
Consumers’ Use of Blogs as Product Information Sources: From Need-For-Cognition Perspective
MARIKO MORIMOTO, CARRIE S. TRIMBLE,
MORIMOTO, M., & TRIMBLE, C. S. (2012). Consumers’ use of blogs as product information sources: From need-for-cognition perspective. Marketing Management Journal, 22(2), 45–60. https://doi.org/10.63963/001c.151055