P-ISSN 1534-973X
E-ISSN 2329-9762
Vol. 27, Issue 1, 2017January 01, 2017 CDT
The Role of Prior Sales Experience of Buyers and Duration in Buyer-Seller Relationships
The Role of Prior Sales Experience of Buyers and Duration in Buyer-Seller Relationships
SCOTT C. AMBROSE, NWAMAKA A. ANAZA, BRIAN N. RUThErORD,
AMBROSE, S. C., ANAZA, N. A., & RUThErORD, B. N. (2017). The role of prior sales experience of buyers and duration in buyer-seller relationships. Marketing Management Journal, 27(1), 16–30. https://doi.org/10.63963/001c.151103