P-ISSN 1534-973X
E-ISSN 2329-9762
Vol. 34, Issue 1, 2024January 01, 2024 CDT
Industrial Buyer-Seller Exchanges: The Impact of a Disruptive Event
Industrial Buyer-Seller Exchanges: The Impact of a Disruptive Event
Articles in Vol. 34, Issue 1, 2024
Vol. 34, Issue 1, 2024
- Industrial Buyer-Seller Exchanges: The Impact of a Disruptive EventBrian N. RutherfordRyan MatthewsDiane EdmondsonLucy Matthews
- Addressing the Coronavirus in the Long-Term: The Perception of Factors That Prevent the Spread and Physical Activity in Older and Younger ConsumersTimothy H. Reisenwitz
- Unveiling the Power of Social CRM: Catalysts and Impact on Elevating Tourism Firm PerformanceManel NajarSouad Maghraoui
Rutherford, B. N., Matthews, R., Edmondson, D., & Matthews, L. (2024). Industrial Buyer-Seller Exchanges: The Impact of a Disruptive Event. Marketing Management Journal, 34(1), 1–15. https://doi.org/10.63963/001c.151167