P-ISSN 1534-973X
E-ISSN 2329-9762
Vol. 5, Issue 1, 1995January 01, 1995 CDT
Identification of Determinant Attributes of Automobiles: Objective Analogues of Perceptual Constructs
Identification of Determinant Attributes of Automobiles: Objective Analogues of Perceptual Constructs
POLA B. GUPTA, KENNETH R. LORD,
Articles in Vol. 5, Issue 1, 1995
Vol. 5, Issue 1, 1995
- Dimensions of Quality: Considerations in the Context of Consumer GoodsAJAY MENONJHINUK CHOWDHURY
- Selecting Marketing Strategy Through Environmental AnalysisCARL L. SAXBYRICHARD C. PETERSONC. L. ABERCROMBIE
- Identification of Determinant Attributes of Automobiles: Objective Analogues of Perceptual ConstructsPOLA B. GUPTAKENNETH R. LORD
- Using the Muthen Model as a Choice Model: Monte Carlo Experiments and Application to Panel DataS. PRASAD KANTAMNENICHARLES F. HOFACKER
- Bank Transactions: Satisfaction and Customer AttributesJ. A. F. NICHOLLSSYDNEY ROSLOWJOHN TSALIKIS
- U.S. Exporters’ Competitiveness as Perceived by Taiwanese Importers: Strategic ImplicationsC. P. RAOSRIVATSA SESHADRIJACOB JOU
- Cooperative Strategies in Retailing: A Premonitory AssessmentLINDA M. CUSHMANCARL L. DYER
GUPTA, P. B., & LORD, K. R. (1995). Identification of determinant attributes of automobiles: Objective analogues of perceptual constructs. Marketing Management Journal, 5(1), 21–29. https://doi.org/10.63963/001c.150664