P-ISSN 1534-973X
E-ISSN 2329-9762
Vol. 22, Issue 1, 2012January 01, 2012 CDT
An Investigation of Market Orientation’s and Selected Personality Traits’ Relationship With Dimensions of Customer Orientation in Salespersons
An Investigation of Market Orientation’s and Selected Personality Traits’ Relationship With Dimensions of Customer Orientation in Salespersons
J. GARRY SMITH,
SMITH, J. G. (2012). An investigation of market orientation’s and selected personality traits’ relationship with dimensions of customer orientation in salespersons. Marketing Management Journal, 22(1), 97–112. https://doi.org/10.63963/001c.151050