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P-ISSN 1534-973X
E-ISSN 2329-9762
Research Article
Vol. 23, Issue 1, 2013January 01, 2013 CDT

The Impact of Status Consumption on Shopping Styles: An Exploratory Look at the Millennial Generation

JACQUELINE K. EASTMAN, RAJESH IYER, STEPHANIE P. THOMAS,
status consumptionShopping StylesMillennial Generationbrand loyalluxury
Copyright Logoccby-4.0 • https://doi.org/10.63963/001c.151075
Marketing Management Journal
EASTMAN, J. K., IYER, R., & THOMAS, S. P. (2013). The impact of status consumption on shopping styles: An exploratory look at the millennial generation. Marketing Management Journal, 23(1), 57–73. https:/​/​doi.org/​10.63963/​001c.151075
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