The impact of technology on promotional practices and decision making: A look at the agricultural industry

GWEN ACHENREINER; CANDICE DYLHOFF

doi:10.63963/001c.150873

ACHENREINER, G., & DYLHOFF, C. (2005). The impact of technology on promotional practices and decision making: A look at the agricultural industry. Marketing Management Journal, 15(1), 46–58. https://doi.org/10.63963/001c.150873

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The Impact of Technology on Promotional Practices and Decision Making: A Look at the Agricultural Industry