P-ISSN 1534-973X
E-ISSN 2329-9762
Vol. 19, Issue 1, 2009January 01, 2009 CDT
Evaluations of Foreign-Made Products in a Limited Choice Environment: A Replication and Extension of the Direct Mediation Model
Evaluations of Foreign-Made Products in a Limited Choice Environment: A Replication and Extension of the Direct Mediation Model
JEEN-SU LIM, WILLIAM K. DARLEY,
LIM, J.-S., & DARLEY, W. K. (2009). Evaluations of foreign-made products in a limited choice environment: A replication and extension of the direct mediation model. Marketing Management Journal, 19(1), 96–112. https://doi.org/10.63963/001c.150976