P-ISSN 1534-973X
E-ISSN 2329-9762
Vol. 13, Issue 1, 2003January 01, 2003 CDT
Do Information Technology-Savvy Salespeople Sell More? An Exploratory Study of the Use of Information Technologies on Salesperson Performance
Do Information Technology-Savvy Salespeople Sell More? An Exploratory Study of the Use of Information Technologies on Salesperson Performance
BOONGHEE YOO, DRUE SCHULER, GARY SNEIDE,
Articles in Vol. 13, Issue 1, 2003
Vol. 13, Issue 1, 2003
- Keys to Implementing Productive Sales Force AutomationSCOTT WIDMIERMARK ROSENBAUMDONALD JACKSON
- Do Information Technology-Savvy Salespeople Sell More? An Exploratory Study of the Use of Information Technologies on Salesperson PerformanceBOONGHEE YOODRUE SCHULERGARY SNEIDE
- The Impact of a Corporate Code of Ethics and Organizational Justice on Sales Managers’ Ethical Judgments and Reaction to Unethical BehaviorJAMES DECONINCK
- The Contribution of Emotion to Consumer Satisfaction in the Service SettingROBERT KRAMPFLINDA UELTSCHYMICHAEL d’AMICO
- Target Marketing in Social Marketing: Gender Differences in Importance Ascribed to Restricted Exchange Benefits Promoted in United States Military Recruitment CampaignsKIMBALL MARSHALLULYSSES BROWN
- Service-benefit-value Hierarchy: A New Mode F Consumer Perceptual ProcessCHIN-FENG LIN
- Addicts and Alcoholics as “Consumers” of Publicly-Funded Addiction Recovery ProgramsDAVID RUDD
- Race and Gender Effects on Consumer Identification of Products With Celebrity EndorsersC. RICHARD HUSTONEDMOND d’OUVILLET. HILLMAN WILLIS
- Self-perceptions of the Portrayal of Mature Consumers in AdvertisingJOSEPH MOSCADAVID PAULAMY HANDLIN
- Superior Seller Reputation Yields Higher Prices: Evidence From Online AuctionsTIMOTHY JOHNSTON
- Content Analysis of Women’s Magazine Advertising in Thailand: Implications for Global BrandingNABIL RAZZOUKVICTORIA SEITZSARITA VACHARANTE
- Size and Timing Do Matter: NPD Model Growth Between the Initial Screen and One-Year Post LaunchJOHN GREENVERONICA WONG
YOO, B., SCHULER, D., & SNEIDE, G. (2003). Do information technology-savvy salespeople sell more? An exploratory study of the use of information technologies on salesperson performance. Marketing Management Journal, 13(1), 14–22. https://doi.org/10.63963/001c.150815