P-ISSN 1534-973X
E-ISSN 2329-9762
Vol. 17, Issue 1, 2007January 01, 2007 CDT
How Do the Attitudes of Students Compare With the Attitudes of Salespeople? A Comparison of Perceptions of Business, Consumer and Employer Ethics
How Do the Attitudes of Students Compare With the Attitudes of Salespeople? A Comparison of Perceptions of Business, Consumer and Employer Ethics
CHARLES E. PETTIJOHN, LINDA S. PETTIJOHN, JAMES B. PETTIJOHN, A. J. TAYLOR,
Articles in Vol. 17, Issue 1, 2007
Vol. 17, Issue 1, 2007
- Inducing Salespeople to Sell Proprietary Products: Do Transaction Cost Factors Hinder? Do Relational Factors Help?STEVE EDISONSHELBY D. HUNTSREEDHAR MADHAVARAM
- The Impact of Culture on the Generation of Trust in Global Supply Chain RelationshipsLINDA C. UELTSCHYMONIQUE L. UELTSCHYANA CHRISTINA FACHINELLI
- Artificial Neural Networks: An Introduction and Application in a Consumer Behavior SettingROBERT S. MOOREMICHELLE B. BEAUCHAMPCOLLIN Z. BARNESCLAIRE ALLISON STAMMERJOHAN
- Segmenting Markets Based on Sports Orientation: An Investigation of Gender, Race and Behavioral IntentionsVICTORIA D. BUSHALAN J. BUSHKIRBY L. J. SHANNAHANRACHELLE J. DUPUIS
- How Do the Attitudes of Students Compare With the Attitudes of Salespeople? A Comparison of Perceptions of Business, Consumer and Employer EthicsCHARLES E. PETTIJOHNLINDA S. PETTIJOHNJAMES B. PETTIJOHNA. J. TAYLOR
- Applying an Advertising Creativity Model to the NFL’s Black Quarterbacks and Postmodern Sport Marketing PracticesBENJAMIN D. GOSSCOLBY B. JUBENVILLEFRITZ G. POLITE
- Work-family Role Strain of Single Parents: The Effects of Role Conflict and Role AmbiguityPALANIAPPAN THIAGARAJANSUBHRA CHAKRABARTYJASON E. LUEGRONALD D. TAYLOR
- Marketing of Professional Project Services: An Exploratory Study of the Role of Operant Resources in the Context of Architectural FirmsROBERT E. MCDONALDSREEDHAR MADHAVARAM
- Marketing Credit Cards to College Students: Will Legislation Protect Them From Excessive Debt?PHYLIS M. MANSFIELDMARY BETH PINTO
- Food Marketing Practices and Anti-Obesity Policy: Impact on Shareholder WealthWAQAR I. GHANINANCY M. CHILDSSAMUEL H. SZEWCZYK
- Marketing Images and Consumers’ Experiences in Selling EnvironmentsANDREW NEWMANCHARLES DENNISSHAHID ZAMAN
- Strategic Groups in Retailing Based on Porter’s Generic Market Based StrategiesABHAY SHAH
- What Firms Learn Depends on What Firms Know: The Implications of Prior Knowledge for Market OrientationROBERT E. MCDONALDSREEDHAR MADHAVARAM
- Applying Relationship Marketing Principles in the University Setting: An Adaptation of the Exchange Relationship TypologyKIMBERLY M. JUDSONTIMOTHY W. AURANDROBERT W. KARLOVSKY
- Developing Products With Soul: The Marketing Strategy of Chanel in JapanALLEN MARBERPAUL M. WELLEN
PETTIJOHN, C. E., PETTIJOHN, L. S., PETTIJOHN, J. B., & TAYLOR, A. J. (2007). How do the attitudes of students compare with the attitudes of salespeople? A comparison of perceptions of business, consumer and employer ethics. Marketing Management Journal, 17(1), 51–64. https://doi.org/10.63963/001c.150904