P-ISSN 1534-973X
E-ISSN 2329-9762
Vol. 11, Issue 2, 2001January 01, 2001 CDT
The Effects of Frequency, Recency, and Academic Prowess as Moderators of Service Quality Evaluations for Collegiate Academic Advising
The Effects of Frequency, Recency, and Academic Prowess as Moderators of Service Quality Evaluations for Collegiate Academic Advising
TY ABERNATHY, BRIAN ENGELLAND,
ABERNATHY, T., & ENGELLAND, B. (2001). The effects of frequency, recency, and academic prowess as moderators of service quality evaluations for collegiate academic advising. Marketing Management Journal, 11(2), 97–107. https://doi.org/10.63963/001c.150788