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P-ISSN 1534-973X
E-ISSN 2329-9762
Research Article
Vol. 11, Issue 2, 2001January 01, 2001 CDT

The Effects of Frequency, Recency, and Academic Prowess as Moderators of Service Quality Evaluations for Collegiate Academic Advising

TY ABERNATHY, BRIAN ENGELLAND,
Copyright Logoccby-4.0 • https://doi.org/10.63963/001c.150788

Articles in Vol. 11, Issue 2, 2001

Vol. 11, Issue 2, 2001
  • Market Entry Strategies and Influencing Factors: A Multi-Industry/multi-Product Investigation
    BRUCE KEILLORVICTOR DAVILAG. TOMAS HULT
  • The Role of Optimism Toward Building a Strategic Advantage in a Sales Force
    PHANI TEJ ADIDAMRAJ SRIVASTAVA
  • Supply-side and Transvectional Segmentation
    SUNIL EREVELLESSTEPHEN VARGOVERONICA HORTON
  • A Multidisciplinary Approach to Multistop/multipurpose Shopping Behavior and Retail Location Planning
    JAMES REARDONNATHAN KLINGSAULE AMIREBAYEVADENNY MCCORKLE
  • Disintermediation and the Changing Distribution Landscape
    PAULA SAUNDERSHERBERT BROWNROGER BRUCKERRICHARD BLOOMINGDALE
  • Assessing the Accuracy of Purchase Quantity Decisions
    BRYAN LILLY
  • An Empirical Examination of How Time and Socioeconomic Attributes of Frequent-Buyer and Coupon Participants Differ From Those of “Ordinary Customers”
    A. BRUCE CLARK
  • Measurement of Consumer Intrinsic Motivation: Exploratory Assessment of Its Two Primary Dimensions and Theoretical Bases
    JACK LESSERLAKSHMI MADABHUSHI
  • The Effects of Frequency, Recency, and Academic Prowess as Moderators of Service Quality Evaluations for Collegiate Academic Advising
    TY ABERNATHYBRIAN ENGELLAND
  • Use of Internal Reference Prices for Deal Evaluations: Decision Structure and Role of Involvement
    RAJIV VAIDYANATHANPRAVEEN AGGARWAL
  • Exceptions to Agency Theory Assumptions and the Rise of Contingency Employment in Marketing
    JAMES HENLEYMICHAEL COTTERCHARLES WHITE
  • Incorporating a Promotional Tool in Business Simulations: The Poster Exercise
    STEVEN DUNPHYF. BRUCE SIMMONS
Marketing Management Journal
ABERNATHY, T., & ENGELLAND, B. (2001). The effects of frequency, recency, and academic prowess as moderators of service quality evaluations for collegiate academic advising. Marketing Management Journal, 11(2), 97–107. https://doi.org/10.63963/001c.150788
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