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P-ISSN 1534-973X
E-ISSN 2329-9762
Research Article
Vol. 21, Issue 1, 2011January 01, 2011 CDT

The Consequences of Open Versus Closed Influence Strategies of Salespeople in a Developing Economy

SUBHRA CHAKRABARTY, GENE BROWN, ROBERT E. WIDING,
Copyright Logoccby-4.0 • https://doi.org/10.63963/001c.151008

Articles in Vol. 21, Issue 1, 2011

Vol. 21, Issue 1, 2011
  • Customer Response Models: What Data Predicts Best, Hard or Soft?
    WILLIAM J. HAUSERLINDA ORRTERRY DAUGHERTY
  • Eat With Your Eyes: Package Color Influences the Expectation of Food Taste and Healthiness Moderated by External Eating
    BOB WUPHILIP TITUSSTEPHEN J. NEWELLSUSAN PETROSHIUS
  • Artificial Emotions Among Salespeople: Understanding the Impact of Surface Acting
    WILLIAM C. MARTINBRIAN T. ENGELLANDJOEL E. COLLIER
  • Gender as a Moderator of Role Model Influence and Adolescents’ Consumer-Related Behavioral Intentions
    KIRBY L.J. SHANNAHANRACHELLE J. SHANNAHANALAN J. BUSHRICHARD A. ROCCO
  • Examining the Relationship Between Star Player Characteristics and Brand Equity in Professional Sport Teams
    ROBERT M. PETERSONMICHAEL RODRIGUEZVIJAYKUMAR KRISHNAN
  • Advertising Interference: Factors Affecting Attention to Super Bowl Advertisements and Their Effectiveness
    JULIE FITZMAURICE
  • Product Expertise: A Moderator of Information Search in Sequential Choice
    PETER J. BOYLEGAD SAAD
  • Dimensions of Trust and Trustworthiness in Retail Banking: Evidence From India
    SANJIT KUMAR ROYABDOLREZA ESHGHIVAIBHAV SHEKHAR
  • A Framework for Identifying Factors That Influence Fine Art Valuations From Artist to Consumers
    KIMBALL P. MARSHALLPJ FORREST
  • Global Product Strategy: A Longitudinal Multi-Country Product Attribute Study
    BRUCE D. KEILLORJAMES KOHUTDONNA M. WALSHDOUGLASS HAUSKNECHT
  • Dissimilar New Product Pace: Product Contingency Effects
    BING XUROBIN T. PETERSONGERALD M. HAMPTONYAM B. LIMBU
  • Cognitive Load and Syntactic Complexity of Printed Advertisements: Effects on Consumers’ Attitudes
    HAERAN JAE
  • Train Your Salespeople to Be Skilled Actors: A Mantra for Success
    SHAHEEN BORNADHEERAJ SHARMA
  • The Consequences of Open Versus Closed Influence Strategies of Salespeople in a Developing Economy
    SUBHRA CHAKRABARTYGENE BROWNROBERT E. WIDING
  • Sociological Factors Influencing High-Risk Physical Activities Among Adults: A Conceptual Analysis
    KARIN BRAUNSBERGERPHILIP J. TROCCHIA
  • The Effect of Self-Construals on the Effectiveness of Comparative Advertising
    LIN ZHANGMELISSA MOOREROBERT MOORE
  • Beyond Satisfaction: Engaging Students and Faculty in a Romanian Business School
    SEBASTIAN A. VADUVAIOAN S. FOTEAMIHAI CORCEAMARIANA LAZAR
  • Cultural Diversity as an Element of the University Campus Environment: Does It Matter to Today’s Students?
    JOANN ASQUITHDENNIS BRISTOWKENNETH SCHNEIDERAFSANEH NAHAVANDIDOUGLAS AMYX
  • Managing Academic Advising Services Quality: Understanding and Meeting Needs and Expectations of Different Student Segments
    JUNYONG KIMLORI FELDMAN
Marketing Management Journal
CHAKRABARTY, S., BROWN, G., & WIDING, R. E. (2011). The consequences of open versus closed influence strategies of salespeople in a developing economy. Marketing Management Journal, 21(1), 169–179. https://doi.org/10.63963/001c.151008
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